Wednesday, September 10, 2008

The RFP

I was given the chance to work briefly on an RFP with W Communications. Many have no clue on the dangers of underage drinking and figure its harmless, thereby, the tag line "Change your mind" was created.
This campaign was not meant just for the parent audience but also to provide awareness to the younger demographic. Here are some thoughts on potential T-shirt designs.

First Freelancing Gigs

I got out of school in 2006, I was a naive fellow who didn't know better anyway. I received a call one night where a friend of mine relayed on what would be the official first real world paid experience. A logo for Freestone lodges and cabins.

After researching the surrounding area where these cabins were to reside, the town had, oddly enough, a connection with goats. I went with it.

The next venture I took to was another referral. I worked briefly with this gentleman at what used to be W communications in Salt Lake City, Utah. He had recently left this company to do his own thing. He had created a business called Connect, which provided a branding/identity makeover to graphically challenged companies. He wanted to keep it simple, clean, and professional. This is what I presented him with.

So we ended up going with the lighter weight one. Here are some business card options.